Building constituency at Yellowstone National Park: Predicting visitor support now and into the future

Jorgenson JD and Nickerson NP. 2016. Building constituency at Yellowstone National Park: Predicting visitor support now and into the future. Institute for Tourism and Recreation Research. Missoula, Montana

The purpose of this study was to explore how visitors support Yellowstone National Park, differences in support among groups, and the relationships between support and various behavioral and psychological concepts. An on-site and mail-back survey was conducted. Results indicate that highly salient memories lead to place attachment and are significantly related to increasing park support. High park supporters tended to be older, more experienced with the park, have geotouristic tendencies, and are generally more involved in recreational activities. Practical implications from this research show a need to engage visitors and provide experiences that are likely to lead to park support.

Type
Published Report
Authors
Jorgenson, Jacob; Nickerson, Norma
Date of Issue
2016-05-11
Publisher
Institute for Tourism and Recreation Research
Units
YELL
Keywords
budgets, geotouristic tendencies, memories, outdoor recreation, park support, place attachment, survey, visitation
Subjects
Ecological Framework: Human Use | Visitor and Recreation Use | Visitor Use

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